The global heavy truck industry is witnessing a strategic evolution. On April 4-5, at a symposium in Hong Kong, Tan Xuguang initiated an insightful dialogue with 11 key Philippine dealers of SINOTRUK and SHACMAN. The pivotal objective of this symposium was to understand the pulse of the frontline market, products, services, and policies, and to address the concerns regarding product quality directly.
The Philippine market holds a valuable strategic significance for the Group's heavy truck products, SINOTRUK and SHACMAN. Both brands have constructed a leading competitive edge in this region, and they're not stopping there. They are dedicated to fortifying their cooperation further, forming a systematic linkage, and ensuring efficient coordination with dealers. This focus is not only aimed at leading the industry with top-tier products but also creating a resilient service system.
Tan Xugang emphasizes the necessity of a unified strategy. He believes that the key to achieving a competitive advantage is through enhancing brand integration and bolstering the competitiveness of the entire supply chain. This strategy is not only confined to heavy trucks but extends to light trucks, pickup trucks, and the aftermarket business. The unified approach will create a ripple effect, further strengthening the Group's position in the Philippine market.
During the symposium, strategic dealers of SINOTRUK and SHACMAN took the stage, sharing their insights and perspectives. Their speeches were not only informative but also represented a deep understanding of the market scenario. The presence of heads from relevant businesses like SINOTRUK, SHACMAN, and Weichai Power added further value to the discussions.
The symposium was not just a platform for discussions but also for addressing customer's product quality concerns on the spot. This approach reflects the Group's commitment to service excellence and its willingness to ensure top-notch quality in every product. The attentive response to customer concerns reflects the Group's dedication to customer satisfaction.
With the discussions and exchanges during the symposium, it became clear that the road ahead is paved with opportunities for expanding cooperation. The focus now is to leverage these opportunities and establish an even stronger foothold in the Philippine market. With a robust service system, improved brand integration, and enhanced competitiveness, SINOTRUK and SHACMAN are poised to lead the heavy truck industry in the Philippines.
The symposium presided over by Tan Xuguang was a testament to the power of unity and collaboration. The unified strategy, comprehensive cooperation, and intense focus on service and quality echo the Group's commitment to its Philippine market. With these strategies in place, SINOTRUK and SHACMAN are set to sail in sync, conquering new heights in the Philippine heavy truck industry.
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